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» » Why Blog Post Writing Takes 3 Hours 51 Minutes: Key Insights


BloggBuzzer 09:03 0

Source : Why Blog Post Writing Takes 3 Hours 51 Minutes: Key Insights
Published On : September 02, 2024 at 07:14PM
By : Ankit Singla

TL;DR

On average, it takes around 3 hours and 51 minutes for bloggers to write a blog post of approximately 1,427 words. However, the time required can vary based on content type, research needs, and attention to detail.

👉 Scroll down for 10 key stats.

Curious about how long it takes to write a compelling blog post?

Or maybe you’re looking to speed up the process?

In this post, we’ll cover the stats on blog writing time, the factors that affect it, and tips to help you write faster.

For more blog post stats and insights, refer to this page.

Let’s dive in!

Average Time to Write a Blog Post: Key Statistics

  • It takes an average of 3 hours and 51 minutes to write a blog post. 🔗
  • Spending over 6 hours writing a blog post leads to “strong results.🔗
  • Blog posts that are 2,000-3,000 words take over 6 hours to write. 🔗
  • Comprehensive “how-to” articles take longer than short listicles or news pieces. 🔗
  • Editing adds 1-2 hours to the content creation time. 🔗
  • Highly experienced bloggers are capable of producing content in less than one hour. 🔗
  • Content planning can take 1-2 hours per blog post. 🔗
  • Adding simple custom graphics to your post adds 30 minutes to 5 hours. 🔗
  • Publishing blog posts daily requires you to finish drafts in 3-5 hours. 🔗
  • SEO optimization time can take as little as 30 minutes. 🔗
Key statistics for the average time it takes to write a blog post

Let’s kick things off with important data points on how much time bloggers spend creating content: 

1. It takes an average of 3 hours and 51 minutes to write a blog post

According to a blogger survey conducted by Orbit Media. That’s faster than last year’s average of 4 hours and 10 minutes, but it’s still 60% longer than 10 years ago. 

2. Spending over 6 hours writing a blog post leads to “strong results.”

Orbit Media’s survey also revealed that 35% of bloggers who spend over six hours report “strong results,” whereas only 29% of those who write for 2-3 hours get similar results. 

3. Blog posts that are 2,000-3,000 words take over 6 hours to write.

Naturally, longer blog posts tend to take more time to create.

4. Comprehensive “how-to” articles take longer than short listicles or news pieces.

A “how-to” article can take 5-6 hours to create on average due to the amount of research involved, while curated list posts and short news pieces can be completed in just 1-2 hours. 

5. Editing adds 1-2 hours to the content creation time.

According to statistics, professional editors can complete a heavy editing task at a rate of 1,150 words per hour and a light editing job at 2,250 words per hour. 

6. Highly experienced bloggers are capable of producing content in less than one hour.

That, or they’re focusing on posts for other channels like Pinterest, Twitter, or Facebook. 

7. Content planning can take 1-2 hours per blog post.

Researching for keywords and building a complete outline can take 1-2 hours, depending on the complexity of the topic (you can speed this up with a tool like Semrush).

8. Adding simple custom graphics to your post adds 30 minutes to 5 hours.

This depends on your design strategy and preferred design tool. 

9. Publishing blog posts daily requires you to finish drafts in 3-5 hours

..allowing you enough time for other blogging tasks. But if you aim to publish weekly, you can have as much time as you need to create a polished piece. 

10. SEO optimization time can take as little as 30 minutes.

That is if you use a handy content optimization tool like Surfer.

What Blog Post Type Takes the Most Time?

Writing time per blog post type

Although blog posts get finished in a little under 4 hours, some long-form pieces may take days or even weeks to complete.

This is especially true if you’re counting on third-party information sources for information, like interviewees, survey respondents, and contributors — or if you’re conducting in-depth research for more technical information (e.g., step-by-step instructions, analytics data, and book reading).

By retracing and tracking my schedule over 14 years of blogging experience, here’s how long it takes on average to complete different blog post types:

Content-Type Time Needed
Expanded definition articles (“What Is”) 4 hours
“Big Boy” ultimate guides 6-10 hours
Expert roundups 2-7 days (depending on response)
Product reviews 3-4 hours
Listicles 3-5 hours
Pillar posts 2-4 hours
Comparison posts 4 hours
News/Quick updates 2 hours
Discount/Product landing pages 3 hours
Statistics posts 5-6 hours
  • Expanded definition articles — Deeply explain concepts, like strategies or products, then provide tips and examples. 
  • “Big Boy” ultimate guides — A combination of a step-by-step tutorial, definition post, listicle, and other content formats (learn more in my blog post structure guide).
  • Expert roundups — Reach out and collect opinions or tips from known experts in specific industries. 
  • Product reviews — Review the features, pros, and cons of a product as well as include a mini-tutorial.
  • Listicles — A general list of anything, be it strategies, products, websites, and other resources. 
  • Pillar posts — A “content hub” that briefly explains concepts and links to more in-depth posts.
  • Comparison posts — Compare two (sometimes three) products and determine a winner. 
  • News/Quick updates — A short blog post that provides updates on a specific topic. 
  • Discount/Product landing pages — Include steps on how to redeem an offer while adding in a few tips.
  • Statistics posts — Conduct research to find updated, relevant statistics on a specific topic. 

Different content formats in blog posts also affect the time it takes to finish the whole piece. 

For example, custom visuals like infographics may also take 2-3 days, but the production time can be shortened to around 5 hours with a tool like Canva. This time will be added to the overall time it takes to finish your blog post.

What Factors Influence the Time It Takes to Write a Blog Post?

It’s no secret that several factors affect the overall time you need to finish writing a single blog post. 

For one, the more familiar you are with your topic, the less time you’ll need for research — and the faster you’ll finish writing a complete piece altogether. 

Conducting research, creating graphics, and editing your drafts also add to the total time it takes to get the job done. 

Let’s do a quick rundown of these factors and how much they affect the blog content creation process:

Writing Task Time Added
Content Research Between 1 hour and around 10 days (depending on topic complexity)
Editing and Proofreading 2-3 hours
Graphic Design Between 30 minutes and 3+ days
Video Content 2-72 hours
Content-Length Around 3:51 hours per 1,427 words
Outline Creation 30-90 minutes

How Much Time Should You Take To Write a Blog Post?

You should ideally spend at least 5 hours writing a blog post. This timeframe allows for thorough content research, writing, creating custom graphics, and editing, ensuring a comprehensive and polished final post.

Tips to Speed Up the Blog Post Writing Process

Before we wrap up this article, let’s go over a few proven strategies to help you create top-quality blog content faster:

  • Conduct research in bulk. Rather than doing research each time you need to create a new article, consider doing it in bulk to save time. Ideally, you should compile and organize enough content topics and keywords for an entire month.
  • Use automated proofreading tools. Save a ton of time during the proofreading and editing process with tools like Grammarly. These writing apps automatically detect writing issues and offer improvement suggestions you can apply in one click. 
  • Build templates using previous posts. The more you understand a topic, the easier it is to create reusable templates that can guide future content projects. Use your knowledge and experience to identify content sections that can be plugged into multiple outlines, like “what is,” “benefits,” “best tools,” and “top tips.” 
  • Own your writing routine. As you commit to a full-time blogging career, you’ll eventually identify productivity patterns that align with your personal energy highs and lows. Build your daily blogging schedule around your most productive hours and stick to a habit of meeting self-imposed deadlines. 
  • Consider using AI for non-writing tasks. Despite the many recent technological advances, AI is still not reliable in autonomously generating complete blog posts that shine with your unique brand voice. However, AI writing tools are now among the best tools to write blog posts faster — becoming extremely effective in building out content plans, conducting keywords, and paraphrasing drafts to improve readability. 

Starting with the tips above is crucial if you want to learn how to write blog posts faster. Try implementing each habit one at a time until you develop a daily workflow that suits your needs.

Final Words

At the end of the day, blogging is more about quality than speed. 

Don’t stress the fact that it’s taking you several hours or even days to get one article out. The important thing is, you’re 100% sure that your blog posts are of the best quality. 

More importantly, your content should offer great value to your target audience. 

To further help ramp up your content production, I compiled a list of strategies for finding content topic ideas here. This should help greatly with your content research process — kickstarting your blog writing workflow. 

Good luck!



For More Go to : Master Blogging

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